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Turn data sprawl and spread into a business advantage


Data demands on business are growing. To move, manage and utilise data as an asset – nbn business-grade network features provide a critical digital foundation. 


Throughout the last two years, businesses across Australia have ramped up their use of new technology by utilising applications such as cloud back-up and storage, and adopting VPN services for remote working. This trend has seen their data volume continue to grow, as businesses store and access data in more locations than ever before. This has been leading to an increased demand on business networks, as new applications that create more data cause ‘data sprawl’. The variety and volume of the data being generated by this ‘sprawl’ means data plans need flexibility and scalability to evolve alongside business needs.



Explore the infographic below to discover how data demands are growing.

Why technology investment and network infrastructure are critical components in your business's digital strategy. All Insights based on findings from the Telsyte Australian Digital Workplace Study 2021, commissioned by nbn.


There’s also the rapid adoption and impact of cloud-based systems to consider. The Telsyte Australian Digital Workplace Study2 commissioned by nbn in 2021, shows 66 per cent of small and medium enterprises (SMEs) are already using some type of cloud-based service.

But the adoption of IT solutions such as cloud and business intelligence platforms are also contributing to ‘data spread’, meaning business data is stored in (and accessed from) many locations. These include internal data centres, private and public clouds, remote users and Internet of Things (IoT) devices. 

To deal with data ‘sprawl’ and data ‘spread’, network infrastructure needs to move data quickly and reliably between cloud-based services, apps, employees, storage and disaster recovery systems, suppliers and customers – among other potential sources and destinations. Importantly, this must all be done securely.  



business nbn™ is only available over the nbn™ Fixed Line network footprint (business nbn™ Enterprise Ethernet upgrades are also available at limited premises served by the nbn™ Fixed Wireless and Satellite networks). Not all providers offer plans based on the full range of wholesale business nbn™ products, product features and services and availability of these depends on the customer’s access technology and area. Ask your preferred provider if they offer plans based on these wholesale business nbn™ products, including and any fees and charges that may be applicable.

An end customer's experience, including the speeds actually achieved over the nbn™ network, depends on the nbn™ network technology and configuration over which services are delivered to your premises, whether you are using the internet during the busy period, and some factors outside nbn’s control (like your equipment quality, software, broadband plan, signal reception and how your service provider designs its network).